Sexcam platforms can be considered platforms for the laboring of affect: machines that exploit,accelerate, and capitalize on it. As expected, the primary source of value is the broadcast of sexual performances. However, this presentation argues, the extraction of value on sexcam platforms relies as well on some of the early established conventions of _webcamming_–such as simultaneity and the perception of a particular version of _real- life_. The location and quality of the shows are relevant for these reasons, along with the various sorts of personal interactions between the audience and performers. While some of these interactions resemble personal or human ones, the characteristics and scale of exchange that the platform enables, with thousands of viewers connected at the same time demanding the attention of one performer require new technologies of assistance that involve humans and software—and some entanglements in between. Those technologies are located in the tension of generating value by accelerating exchanges while preserving the attributes that give them value in the first place. By focusing on the JenniCam–the first webcam featuring a human–part one of this presentation examines how the conventions of the genre, their established relationships, were outlined in the late1990s. The second part explores some of the technologies (such as chat moderators, apps,and bots) that Chaturbate.com–at this time one of the most popular sexcam platforms–uses for replicating those conventions in a larger (and accelerated) scale. A critical examination of the conventions of the webcam helps to reveal the uneven landscape of the platform contributes to illustrate the non-linear history of media.